MEKOTH, N. Market Orientation: the Concept and Its Development. Ushus Journal of Business Management, [S. l.], v. 2, n. 2, p. 1-11, 2021. DOI: 10.12725/ujbm.3.1. Disponível em: https://journals.christuniversity.in/index.php/ushus/article/view/1290. Acesso em: 29 apr. 2024.