BHASIN, R. Organic / Inorganic Brand Growth: the Two Faces of Expansion (Case Study of Indian Multinational Videocon Group). Ushus Journal of Business Management, [S. l.], v. 8, n. 1, p. 20-29, 2009. DOI: 10.12725/ujbm.14.3. Disponível em: https://journals.christuniversity.in/index.php/ushus/article/view/1310. Acesso em: 5 may. 2024.