GOYAL, M.; SRIVASTAVA, A. COVID-19 Outbreak: Activating Congruous Internal Marketing Communication Strategies. Ushus Journal of Business Management, [S. l.], v. 20, n. 2, p. 35-58, 2021. DOI: 10.12725/ujbm.55.4. Disponível em: https://journals.christuniversity.in/index.php/ushus/article/view/2991. Acesso em: 18 jun. 2024.