MONI, F.; RESHMY; JOY, N.; ROJI; JOHNSON, C. Impact of Cause-Related Marketing on Consumer Buying Behavior. Ushus Journal of Business Management, [S. l.], v. 20, n. 4, p. 15-26, 2021. DOI: 10.12725/ujbm.57.2. Disponível em: https://journals.christuniversity.in/index.php/ushus/article/view/3332. Acesso em: 18 may. 2024.