1.
Justus TFS, Ali MS. Influence of Product Involvement, Post Purchase Service and Consumer Personality on Dimensions of Brand Resonance for Yamaha Motor Bikes. Ushus J. Bus. Manage. [Internet]. 2014Oct.1 [cited 2025Apr.4];13(4):37-4. Available from: https://journals.christuniversity.in/index.php/ushus/article/view/1748