Analysis Of Impact Of Digital Financial Services Among College Students On Financial Literacy

Authors

  • M. Manikandan Department of Commerce (Corporate Secretaryship), Ayya Nadar Janaki Ammal College, Sivakasi, Tamil Nadu, India – 626 124.
  • S. Subalakshmi Department of Commerce (Professional Accounting), The Standard Fireworks Rajaratnam College For Women, Sivakasi, Tamil Nadu, India

DOI:

https://doi.org/10.12725/ujbm.67.2

Keywords:

Digital Financial Services, Financial Literacy

Abstract

Recently information technology has enhanced the functions of Indian financial institutions. A country's economic progress is significantly influenced by its banks. A comprehensive program of branch expansion, savings mobilization, and lending high-tech financial services to both literate and uneducated members of society characterize the development of banking for economic growth. The current era can be accurately said as a Digital era and it has become essential for banking and financial institutions to focus on digitalization for its survival and growth. Internet has been considered as the most valuable tool for sharing of data and other relevant information. It is the fastest medium of communication (Dr Neeraj Kasuhik, 2014). In recent years, formal financial services have grown significantly. The RBI and the Central Government take numerous actions to provide banking services and products, particularly to young people.

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Published

2024-07-05

How to Cite

M. Manikandan, & S. Subalakshmi. (2024). Analysis Of Impact Of Digital Financial Services Among College Students On Financial Literacy. Ushus Journal of Business Management, 23(2), 17-24. https://doi.org/10.12725/ujbm.67.2