Consumer Behavior Towards Metro Rail Services in Bengaluru

Abstract

With an emphasis on important elements including timeliness, cleanliness, ticketing effectiveness, security, price, accessibility, and general convenience, this study investigates commuter satisfaction with metro systems. The majority of commuters value the metro's dependability, effectiveness, and affordability, according to the study's findings, which are based on a poll of metro users. The respondents were pleased with the cleanliness of the station and felt that the ticketing process was simple. The necessity for real-time service updates, accessibility for individuals with impairments, and last-mile connectivity are among the issues that still exist. Some commuters want improved interaction with other public transportation networks, even though the fares are thought to be fair. Additionally, station infrastructure, seating availability, and security need to be improved. Many respondents are hopeful about the future of metro services, expecting improvements and expansions in spite of these problems. The study emphasizes how crucial it is to make ongoing investments in accessibility, technology, and infrastructure in order to raise user happiness and encourage sustainable urban mobility. Metro systems are crucial for effective and sustainable urban growth because they may encourage more people to use public transportation, lessen traffic, and have less environmental impact.